IP Strategy Consulting

As businesses grow, decisions regarding future direction are essential. The role of IP in this decision-making process can be crucial. However, as an IP portfolio grows with a business, managing key decisions with regard to the future of a company’s IP, and the implications of such decisions on the development of the business, can be very difficult. This is particularly true where a company’s IP holdings are spread over a number of different IP asset categories, cover a range of product and/or service areas, and are spread over multiple countries and markets.

We work with different segments, organisations to assist this decision-making process, particularly with assisting management teams to consider the implications of ranges of options available to them. Our professionals have significant experience in the creation and management of IP and can bring a unique commercial IP perspective to a decision process.

We also has significant experience in developing formal IP policies and related documents that many companies need in order to underpin the IP strategy that is adopted for their business. Our skilled personnel are acutely aware that no 'standard' IP policy will suit every situation and can help develop a policy specific to an organisation's needs and business activities.

 

Perth

Wrays
56 Ord Street
West Perth, WA 6005
P: (08) 9216 5100
F: (08) 9216 5199
E: wrays@wrays.com.au

Sydney

Wrays
Level 32 Northpoint, 100 Miller Street
North Sydney, NSW 2060
P: (02) 8415 6500
F: (02) 8415 6599
E: wrays@wrays.com.au

Adelaide

Wrays
Level 30, 91 King William Street
Adelaide, SA 5000
P: (08) 8212 1280
F: (08) 9216 5199
E: wrays@wrays.com.au

Brisbane

Wrays
Level 22 Northbank Plaza, 69 Ann Street
Brisbane, QLD 4000
P: (07) 3123 6002
F: (08) 9218 5199
E: wrays@wrays.com.au