Executive Briefing – The Commercialisation Conundrum

In an ever increasing fast-paced disruptive economy, CEOs and businesses are under pressure to invest in transformational growth.

At this roundtable lunch, our guest speakers will explore how senior decision makers and businesses can mitigate disruption and become global disruptors themselves using a combination of traditional methodologies and data science to rapidly and accurately guide commercialisation decision-making.

Attendees will hear insights into:

• Safeguarding and harnessing the value of your IP assets when seeking to hit commercials aims
• The importance of understanding the IP landscape as it applies to your business, what this means in terms of freedom to operate for new innovations
• The need to manage business relationships and engagements to ensure unencumbered access or ownership of key IP rights
• Why traditional investment decision making is failing business
• How the world’s most innovative companies have improved their growth investment odds by 2-3X
• How to build a business case of “go or no go” to eliminate the state of procrastination
• Go-To-Market strategies that statistically improve your commercialisation odds
• How to develop a disruptive roadmap to global scalability

Sydney
Wednesday 24 October 2018
12.00pm to 2.00pm

Melbourne
Thursday 25 October 2018
12.00pm to 2.00pm

Enquiries
This is an interactive, executive briefing that is by invitation only.  Please contact us to express your interest.

Proudly supported by:

Wrays Events, Insights