WRAYS IGNITE


Is your business future ready?

With the rise of digital disruption and strong focus on innovation, businesses of all shapes and sizes are feeling the increasingly competitive pressure to act quickly – to invest in the right innovation project, take it to market and be ahead of the disruption curve.

With statistics that indicate an innovation failure rate of 70-80%, there’s a real need to apply a scientific approach to beat the odds. In short – get a better ROI, achieve greater success and act with speed and agility. We are working with senior corporate executives to achieve just that!

Through Wrays Ignite, we bring together a unique, highly efficient and proven methodology backed by a strong strategic rationale. We’re helping our clients to be proactive – giving them the power to efficiently evaluate and execute innovative products and services.

Manage the risk. Make smart strategic decisions.

Developed by global experts

The methodology, is is based on breakthrough research collaboration at Harvard between Thomas Thurston and Professor Clay Christensen using Disruption Theory at its core. Adopted in Silicon Valley this approach to strategy has also resulted in outstanding success rates across Fortune 500 companies and is now being explored in boardrooms across Australia.

Don’t get left behind.

The Team